If you had to describe your company’s mission in a single sentence, what would your pitch read or sound like? One good way to summarize what you do and boil it down to one clear sentence, in my ...

A lot of inventors are confused about what they’re selling, which is why they’ll do things like show me their patent or drawings when I ask, “What’s your idea?” What an innovation does is important.

I received an interesting email from a Sales Vault member recently. He wrote about how his 26 year old CSR is having tremendous success communicating with clients. They are actually replying to her ...

Is it truly possible to condense the science of employee engagement into a single sentence? It is and I’m about to convince you of that. But first I need to explain why I’m taking this extreme ...