If the cliché is correct and imitation is the sincerest form of flattery, then no one in golf has been flattered more than Karsten Solheim, the founder of Ping and the man who created the Ping Anser ...

Tom's Guide interviewed LAB Golf's Co-Founder Sam Hahn about putting, competition in the zero-torque space and much more ...

Specs: Center-shafted putters urethane insert, 3.3-degree forward press, and navy blue PVD finish. Available: Now (pre-order), Nov. 29 (in stores) Who it’s for: The Ai-ONE Square 2 Square putters ...

Odyssey's all-new Ai-One Square 2 Square putters are new to the marketplace, but don't think for a second that "zero torque" is unfamiliar territory for the putter manufacturer. Go back several years ...

These putters eliminate torque and ensure the face stays perfectly square through the entire stroke, making "missing" a thing ...

What you need to know: Odyssey has noticed a clear shift in the putter market. Inserts have outpaced solid-body constructions by a significant margin, growing to roughly 65 percent of sales in 2025.

Sean Toulon knows what you’re probably thinking: the company’s new Stroke Lab Black Ten putter looks a lot like a certain mallet that’s taken the PGA Tour by storm in recent years. But before Toulon ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Perhaps the hottest trend in golf equipment right now: Zero torque putters.

In December, a series of metal monoliths of unknown origin prompted a social media frenzy when they began appearing seemingly out of thin air — and disappearing just as fast. The futuristic metal ...

CARLSBAD, Calif., Nov. 15, 2024 /PRNewswire/ -- Today Odyssey Golf, an industry leader in putter innovation and the #1 Putter on Tour, announced their all-new family: Ai-ONE Square 2 Square with zero ...

As the PGA TOUR heads to the final stop of the 2025 Florida Swing, GolfWRX.com spotted two new Ai-One Square 2 Square prototype putters, on-site at the Valspar Championship. The “Max 1” and “Max 1 ...

Sam Hahn is a nice fellow, but by his own admission he's a terrible person to hang with in a living room, watching a golf tournament on TV. When you're the CEO of an independent putter company, ...