Add Yahoo as a preferred source to see more of our stories on Google. Fujifilm GFX 100 II camera in a hand. It's only been a few short years since Fujifilm began its journey to push its own vision of ...

Fujifilm has announced the latest addition to its GFX family of cameras. Body-only, the new GFX 50S II will debut at $3,999, making it the company's most affordable medium format camera to date.

“The world just does not fit conveniently into the format of a 35mm camera.” With this quote from W. Eugene Smith, Fujifilm today announces its new GFX camera system, which is built around a massive ...

The size isn’t the only thing that’s shrunk: the cost has also been reduced The size isn’t the only thing that’s shrunk: the cost has also been reduced At a Photokina that’s set to be dominated by ...

Fujifilm announced the GFX 50S II, a digital medium-format camera costing $3,999 for the body only, or $4,499 in a kit with the GF 35-70mm f/4.5-5.6 WR lens, at its September X Summit event today.

Fujifilm has decided to make a big announcement at Photokina ... medium format big, in fact. The firm has revealed it's entering the medium format market with a new mirrorless camera system, GFX. The ...

How much are you willing to pay for a professional digital camera? That is basically the question you will ask when confronted with the Fujifilm GFX 50S' price tag. Granted, it's not as exorbitant as ...

Fujifilm has revealed release dates for a trio of new cameras in its classically inspired retro digital lineup, as well as new lenses and other accessories. The news today from Fujifilm includes ...

Want a medium-format, video-capable camera, but don’t want to splurge five figures on the Fujifilm GFX-100? Well, the company has just announced a revision to its little brother, the GFX 50S, which ...

Images, and the devices that capture them, are my focus. I've covered cameras at PCMag for the past 14 years, which has given me a front row seat for the changeover from DSLRs to mirrorless cameras, ...

Fujifilm today announced details on pricing and availability for its new medium format camera, the GFX 50S. The 50-megapixel mirrorless camera will be available by the end of February and will sell ...

Photography News: FUJIFILM launches the impressively compact and high-resolution GFX 100S mirrorless medium format camera along with the decidedly fast GF 80mm f/1.7 R WR lens NEW YORK--(BUSINESS WIRE ...